Rohm launches EcoSiC brand
Rohm has launched the EcoSiC brand for SiC products as part of the company's wider 'Power Eco Family' branding concept.
The EcoGaN name has already been used since 2022 – supporting Rohm’s growing portfolio of power devices using GaN. Rohm will also add high-performance silicon products to the Eco family in the future.
With the launch of the EcoSiC brand, Rohm says it is pursuing several strategic objectives including promoting improved performance, sustainability, and technological innovation. In addition, Rohm is expanding its production capacities to meet the increasing demand for SiC components.
The EcoSiC logo integrates circuit patterns and hexagonal crystal structures, representing the precision and innovation of SiC technology, according to Rohm.