Optogan LEDs to light up Turkey with Ledison Patan
Optogan opens sales hub in Koceali, Turkey for LED lamps and luminaires through a partnership agreement with Ledison Patan
More than 200 invited guests and members of the Turkish parliament attended the Grand Opening in Koceali, close to Izmit, where the new sales office is located.
Ledison Patan has a broad experience in interior and exterior LED lighting for hotels, hospitals, shipyards as well as for bridges and street lighting.
The market for Solid State Lighting (SSL) luminaries in Turkey has a tremendous potential in the coming years. "Especially for Turkey we estimate a hundreds of millions Euro market for SSL luminaries within the next two years. Turkey, as being the bridge between Europe and Asia is a key hub for Optogan. With its strong labour force, biggest GDP growth rate in Europe and a continuously growing population with currently over 73 Mio inhabitants we expect an especially strong growth in our retrofit lamps," stated Ove Sörensen, Senior Director Sales & Business Development at Optogan.
Besides the retrofit business Optogan and Ledison will focus on market segments like street lighting, canopy, shop-lighting and lighting for hotels and restaurants.
"I strongly believe that LED lighting will become one of the most important technologies of the 21st century. Therefore we plan to invest about € 3.2 million for the year 2012 to create and develop the distribution network," said Ahmet Patan, General Manager of Patan and Ledison Ltd. "We are very pleased about the partnership with Optogan, since Optogan´s LED-technology is 'made in Germany'."
Ledison Patan will distribute Optogan´s SSL LED-lamps and luminaires not only in Turkey but also in the Middle East and North Africa. Possible further steps will be investigated such as final assembly lines for LED lamps and luminaires situated in Turkey.