News Article
Azzurro and Sumitomo to support Asian customers in Taiwan
The pioneer in gallium nitride on silicon technology is strengthening customer support in Taiwan by assigning Sumitomo as its exclusive local distribution partner
Azzurro has announced that Sumitomo Taiwan is its sole distributor partner in Taiwan.
Capitalising on the overwhelming success and customer tractions that have taken place in the region, Azzurro stepped up its customer support by opening its Regional Office Asia in Taipei, Taiwan in August 2011.
The firm is now expanding its support by signing an agreement with Sumitomo Taiwan as its sole distribution partner in Taiwan.
Azzurro says high acceptance of its products in the power semiconductor and LED markets continues to rise. As the company's production ramp is currently under way, it is important to have a smooth supply chain and be extremely reactive to customer and logistic market requirements.
By growing the GaN on large Silicon substrates using Azzurro's proprietary strain engineering technology, companies can use their current standard Silicon processing lines.
The firm says that this is a breakthrough step in massively reducing the costs of LED and power semiconductor manufacturing. As such, Azzurro says it is poised to become a strong global player in the GaN markets.
Establishing an agile support structure for its Asian business partners with its own local expert facility in Taiwan was of high importance to Azzurro ; customers will benefit from direct access to all design and engineering as well as corporate functions in Germany.
This pivotal bridge functionaims to ensure smooth implementation of achieving product roadmaps for Azzurro's customers, who will be able to use it to optimise their products.Azzurro will also be able to adapt processes according to its customers' technical requirements and describe the latest market trends and showcase suitable Azzurro products.
Erwin Ysewijn, VP Marketing & Sales of Azzurro Semiconductors says, “The agreement will considerably contribute to establish Azzurro further in the pivotal Asian markets, were Taiwan is in the spearhead position. We see Sumitomo as a well established player in the market, close to customers having an entranced relationship and able to fulfil regional business requirements. This agreement will assure that our customers will receive optimum care and service.”
Shin Udatsu Managing Director Sumitomo Taiwan adds, “We are welcoming the innovative product line from Azzurro to our line-up of products to serve the emerging markets for next generation LED and power semiconductor devices. Our customers will now have the access trough Sumitomo to the top notch technology option from Azzurro.”