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Infrared technology veteran to strengthen Xenics sales force

The provider of high speed indium gallium arsenide cameras used in the surveillance industry has appointed a new sales manager
Xenics, a developer and manufacturer of advanced infrared detectors and customised imaging solutions covering the LWIR to the visible realm, has appointed Stuart Cohen as new sales manager at Xenics USA, Inc.

A 100% subsidiary of Belgium-based Xenics nv. Xenics USA, Inc., of Beverly, Massachusetts, provides sales and application support to its U.S. and Canadian customers.

By attracting the IR expert, Xenics believes it is strengthening its presence on the industrial and governmental security markets throughout North America.

Stuart Cohen comes to Xenics USA, Inc. with many years of managerial experience in the infrared industry. In his last position as product manager and sales manager of North America for NEC-Avio InfraredTechnologies/ NEC Corporation of America, he was mainly responsible for governmental security and surveillance markets, developing a customer base of system integrators, with a special focus on LWIR OEM modules. Before this, Cohen spent a substantial part of his professional career in similar technical sales positions at Ericsson, based in the U.S., and at Texas Instruments.

"Foremost on my agenda at Xenics USA, Inc. is accelerating the expansion of our sales and support organisation," Cohen says. "We see a significant potential for growth and additional revenue in the scientific, industrial and security markets in North America. We are investing in these markets by hiring additional employees for technical and sales support, thereby strengthening our regional presence. We will also substantially grow our network of sales representatives in dedicated regions."

Stuart Cohen's long-term experience and well established connections in the U.S. will help guide Xenics' entry into the OEM core business segment.

"We have the broadest range of technologies in the industry covering the entire infrared realm," he claims. "We offer the highest-speed InGaAs cameras, and process capabilities that many of our competitors don't have. We are very well equipped for complex custom projects. And we offer utmost flexibility in these dedicated markets."

Xenics USA, Inc. was founded in 2011 to facilitate sales of the company's broad spectrum of advanced IR products and solutions and provide support to industrial and institutional customers throughout the U.S. and Canada, especially in the rapidly growing segments of security systems and in the institutional and OEM markets for governmental projects.

This subsidiary of Xenics is headed by Luc DeBrouckere, an industry expert with 35 years of experience in infrared imaging.

"North America is a very important strategic market for us," says Xenics founder and CEO Bob Grietens, President of Xenics worldwide. "Of course, we are facing embedded competition. But Xenics is well prepared to tackle these challenges based on our advanced products and solutions that need strong local support."

Xenics USA will showcase its latest developments in the unmanned systems market at AUVSI 2012, taking place between August 6th and 9th, 2012 in Las Vegas, Nevada. The firm will also exhibit its products at ASIS between September 10th and 13th in Philadelphia, Pennsylvania addressing security professionals with prevention and mitigation strategies.

At both events the firm will demonstrate its portfolio of specific security systems based on advanced uncooled SWIR and LWIR OEM modules.

Xenics designs, manufactures and sells infrared detectors and cameras, both line-scan and 2-D, covering the infrared wavelength ranges from 0.4 to 14µm. In addition, the company delivers custom products according to the agreed specification and planning.
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