News Article
Cree TrueWhite technology revolutionises outdoor lighting
The firm's edge high-output III-nitride based LED luminaires deliver breakthrough colour performance
Cree has extended its Edge High-Output (HO) LED luminaire series with TrueWhite Technology to bring its 90-CRI colour quality and performance to outdoor lighting applications.
The high-performance luminaire delivers superior colour rendering with unprecedented high-output 5000-K illumination.
Designed for automotive dealership front lines, exterior retail applications and other high-lumen applications requiring high colour quality, the Cree Edge HO TrueWhite luminaire showcases inventory in vivid light while saving significantly on energy and maintenance costs compared to the metal-halide fixtures it replaces.
Cree EDGE High Output Area Light
"In the automotive dealership industry, we depend on our ability to beautifully display vehicles where customers make their first impressions - on the front line,” says Scott Gruwell, general manager, Courtesy Chevrolet.
“Cree understands the sales benefits of dramatically enhancing curb appeal with more vivid colours, allowing us to keep selling cars long after dark. With the introduction of the Cree Edge HO TrueWhite luminaire, dealerships get remarkable colour quality without having to compromise on energy and maintenance savings, helping to improve the bottom line,” continues Gruwell.
Utilising Cree’s Automotive FrontlineOptic technology, the Cree Edge HO TrueWhite luminaire precisely delivers light on the front row of a car dealership’s inventory, improving the appearance of the property’s highest-profile area and enabling auto dealers to use one Cree Edge luminaire to replace up to four metal halide fixtures typically needed on each pole to properly illuminate the front line.
Compared to metal halide fixtures that can lose up to 40 percent of their initial light output after just one year of operation, the Cree Edge HO TrueWhite luminaire delivers both consistent light output and superior colour quality while using 70 percent less energy. The new luminaire is covered by Cree’s industry-leading 10-year limited warranty.
“Cree engineered the Cree Edge HO TrueWhite luminaire to provide a no-compromise, high-output luminaire that offers enhanced colour quality, improved illumination performance and greater reliability with a decade of virtually maintenance-free operation, all in one revolutionary luminaire,” concludes Greg Merritt, Cree vice president, marketing, lighting.
The Cree Edge High Output TrueWhite LED luminaire is sold through Cree lighting sales channels.
The high-performance luminaire delivers superior colour rendering with unprecedented high-output 5000-K illumination.
Designed for automotive dealership front lines, exterior retail applications and other high-lumen applications requiring high colour quality, the Cree Edge HO TrueWhite luminaire showcases inventory in vivid light while saving significantly on energy and maintenance costs compared to the metal-halide fixtures it replaces.
Cree EDGE High Output Area Light
"In the automotive dealership industry, we depend on our ability to beautifully display vehicles where customers make their first impressions - on the front line,” says Scott Gruwell, general manager, Courtesy Chevrolet.
“Cree understands the sales benefits of dramatically enhancing curb appeal with more vivid colours, allowing us to keep selling cars long after dark. With the introduction of the Cree Edge HO TrueWhite luminaire, dealerships get remarkable colour quality without having to compromise on energy and maintenance savings, helping to improve the bottom line,” continues Gruwell.
Utilising Cree’s Automotive FrontlineOptic technology, the Cree Edge HO TrueWhite luminaire precisely delivers light on the front row of a car dealership’s inventory, improving the appearance of the property’s highest-profile area and enabling auto dealers to use one Cree Edge luminaire to replace up to four metal halide fixtures typically needed on each pole to properly illuminate the front line.
Compared to metal halide fixtures that can lose up to 40 percent of their initial light output after just one year of operation, the Cree Edge HO TrueWhite luminaire delivers both consistent light output and superior colour quality while using 70 percent less energy. The new luminaire is covered by Cree’s industry-leading 10-year limited warranty.
“Cree engineered the Cree Edge HO TrueWhite luminaire to provide a no-compromise, high-output luminaire that offers enhanced colour quality, improved illumination performance and greater reliability with a decade of virtually maintenance-free operation, all in one revolutionary luminaire,” concludes Greg Merritt, Cree vice president, marketing, lighting.
The Cree Edge High Output TrueWhite LED luminaire is sold through Cree lighting sales channels.
