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Wise establishes Hong-Kong subsidiary

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Company sets up subsidiary a gateway to Chinese GaN market

Wise-integration, a French start-up specialising in GaN ICs and control chips for power supplies, has launched a subsidiary, Wise-integration Ltd., based in Hong Kong.

In addition to serving as the company’s financial hub for regional transactions and boosting its presence generally in the Asian market, Wise says the subsidiary will enable it to take advantage of business opportunities in China, a large market for its GaN-based power electronics solutions with digital control.

“Wise-integration Ltd. is our a gateway for tapping into the vast Chinese market,” said Thierry Bouchet, Wise-integration’s CEO, who made the announcement during the PCIM Asia Conference in Shenzhen, China. “As our recent announcements have shown, Asian companies are interested in partnering with Wise-integration to integrate our novel power-control technologies. With this Hong Kong-based subsidiary, we will focus on new opportunities in China, especially the premium consumer SMPS, light industrial, motor-control, light e-transportation and e-automotive markets.”

Since its launch in 2020, the fabless company has established itself as an innovator in the power electronics industry, building a portfolio of more than ten patent families with two product lines. WiseGan encompasses GaN power integrated circuits designed to maximise the benefits of GaN technology, including higher power density, efficiency and reduced heat generation. WiseWare is a 32-bit, MCU-based, AC-DC digital controller optimised for GaN-based power supply architectures. It offers simplified system design, a lower bill of materials and improved power density and efficiency.

In the past two years, Wise-integration announced partnerships with companies in South Korea and Taiwan to help bring its technologies to those markets. The company’s product markets include consumer electronics and industrial applications like robotics, as well as data centers and electric vehicles. All of its solutions address the increasing demands for miniaturisation, electrification and efficient power management.

Earlier this year, Wise-integration announced a Series B financing round of €15 million.

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